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Kerry is a Social Media Strategist with a passion for supporting businesses with an education/ childcare focus.
Her clients loved her done for you content work, but her income wasn’t where she wanted it to be and it felt like it never would be until something shifted in her offers.
Which is why she came to me…
She needed help to:
Focus on the components of the offer, ensuring it delivered results while also feeling balanced to deliver.
Refine the group program she had BETA launched, where over giving and undercharging was leading to resentment!
Feel confident in her skills and expertise, knowing she didn’t need to under-charge to get people through the door.
Here’s what we did
Got clear on where her current offer was just not working for her life and business goals
Found her golden thread of skills, experience and insights and used this to design her reliable results framework.
Refined her group offer delivery so it could meet both her time and income goals.
“I didn’t need more marketing training, I needed to focus on getting my offer right and feeling confident in it otherwise I was never going to get my business to where I wanted it to be. I wanted to lay the foundations for a business that was going to give me more time for my young family while still getting great results for my clients.
I knew I wanted a group program, but wasn’t clear on how to do that. I'd sold my group offer before but it wasn't right. I actually resented it a little bit because of the low price I’d sold it at and it wasn't doing what I needed it to do. I needed someone to say okay, you've done the right thing to get started, but let's go back to the fundamentals.
The training really helped me refocus, I knew the theory but not actually how to do it, unpicking it and applying it to my business. By clarifying the mess in my head and breaking it down into the next steps for me I was able to take the action I needed to.
While you were following a framework the advice didn’t feel generic, it felt really personalised to me and my circumstances, it felt like you were always available (you have your boundaries but they didn’t impact me!).
Even when life got busy, you were there to pick me up and keep me on track. You just have this natural ability to understand and facilitate that next step. I don’t know that I could have figured it out on my own.”